Texas

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The Changing Role of HRD

Part 1: HR Role Play and Leadership
The modern day organisation depends to a great extent on the contribution and quality of its human capital. The human capital may be defined as that element of the organisation’s operational sphere that is a living, breathing part of the activities that put the innate resources and factors of production into application. This application results in profits arising out of the activities of the human capital and the efficiency with which this resource carries out its tasks. This in turn, has a bearing on the achievement of the organisation’s goals. (Johnson, 1996. P 13 to 18)

This paper seeks to discuss the new role of the Human Resource element that has emerged in the organisation. This role will be discussed through the use of the following categories: -

Business Partner

-

Change Manager

-

Monitor

-

Innovator.

These four categories are most basic to the functioning of the modern day organisation.
The human resource or human capital element in the organisation ahs emerged as one

that perpetuates this role at every level of the organisation through an effective integration of personal and organisational goals. (Johnson, 1996. P 13 to 18)
Business Partner

The first role of the human resource in today’s organisation is that of a business partner.
This has come to the fore with the emergence of various service oriented companies that provide intensive marketing services along with the products that are being produced.
The emergence of a marketing network has been crucial to companies like Bajaj Allianz
Life Insurance, Oriflame Cosmetics and many others. (Green, 2002. P 111)

The business partner method operates along the following lines, as depicted in the diagram below:

Branch Manager


Sales Team Manager


Team of Business Partners (Sales…...

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