Struggling Company

In: Business and Management

Submitted By brimathis
Words 640
Pages 3
Company Struggling or Failure Paper
You have a choice to work individually or in a team (maximum of 5 people). You are to pick a company from list provided that is struggling or failing and research why it is struggling. Then you will provide a solution/implementation of how to turn the company around (critical analysis). It is important to study the Business Model (file attached) of the company and utilize the model in your analysis. You will be graded to the extent of the depth, breadth and analysis of your report.
Company Introduction
Overall business model: How did the company come into existence? Target Market? Company changes? Current leadership?
Reason(s) for Company Struggling/Failure

Discussion of the major business environments – Economic challenges? Technological challenges? Legal challenges? Competitive challenges? Marketing challenges? Global business changes? Customer preference changes? Was it financial failure or marketing failure? Was leadership at fault? Was this failure avoidable?
Possible Solutions
List possible general solutions and with reasons why these solutions could potentially lead to business success/revival? How would each solution affect how the company currently operate? How would each solution affect the customer? – the workforce? – the competition? Utilize the business model to help explain.
Detailed Recommended Solution
Pick one solution and detail the action steps (who will do what and when and how things will be done). Identify the human and financial requirements. How does each step affect business process? What happens if a step is avoided? How expensive is implementation? How long would implementation take? Why is this solution better than the other possible solutions?

Report
Approximately 10 pages, typed, double-spaced, 11-point Times New Roman font, MS Word default margins, excluding, appendix…...

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