Moneyball Companies

In: Other Topics

Submitted By MelissaVazquez24
Words 768
Pages 4
Melissa Vazquez
Journal #2/ Article #2
“Managers tend to pick a strategy that is the least likely to fail, rather than to pick a strategy that is more efficient,” said Palmer. “The pain of looking bad is worse than the gain of making the best move.” – Michael Lewis, Money ball: The Art of Winning an Unfair Game. That was the quote that came to my mind when and while I was reading this article. But before reading this article, I had no idea how marketing can just like baseball in many ways. Let alone, did I think or believe that you can use the “Moneyball,” method within marketing. But just like baseball, I think you can use that method because at the end you are trying save tons of money while trying to market your product the best out in the field.
In order to have your marketing team use a “Moneyball” method you need to able to trust your team, trust your gut and trust your data. I personally believe now after reading the article and seeing the movie marketing and baseball are so likely in many ways. In baseball and marketing, you got to be able to trust your team with the decisions that you guys make. As well as that in both you have to be able to trust your gut with either what player you decide to sign or what you want to market. As well as in both you have to trust your data that you have on either players or what the market tells you about the products that are being marketed out there.
In Moneyball, Beane was success in what he did because he trusted his team. He put the right people on his staff and allowed each one of them to develop themselves within the organization that ends up helping him out in the long run. Just in marketing, the most successful marketers are teaming up with IT counterparts. So what these successful markets need to do is be able to trust their team which means that have to trust these IT counterparts on their team. They have trust…...

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