Mcdonalds in India

In: Business and Management

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Starbucks Case Study: A Latte of Errors

#1: Form the possessive singular of nouns by adding ’s or ’.

The company’s value proposition included high quality coffee, excellent customer service, and store ambience.
Starbucks’ value proposition included high quality coffee, excellent customer service, and store ambience.

Exception: its and it’s
The first (its) is the possessive form of a singular subject; the second is a contraction, meaning “it is.”

#2: In a series of three or more terms with a single conjunction, use a comma after each term.

The company’s value proposition included high quality coffee, excellent customer service, and store ambience.

#3: Contractions

It is best to avoid the use of contractions in academic and professional writing.

#4: Use the proper case of pronoun.

Example: Starbucks is a singular noun. Just because it has an ‘s’ on the end of its name, does not make it multiple companies.
Starbucks should make the $40 million investment in its stores.

#5: Punctuation marks (commas, periods, semicolons, etc.) belong inside quotation marks.

Starbucks referred to each of its store employees as “partners.”

#6: Lose and losing versus loose and loosing

Lose: (verb) to fail to maintain or retain something; to come to be without
Loose: (adjective) not firm, taut, or rigid; free from anything that binds or restrains

Other rules to keep in mind:

Choose a suitable design and stick to it, including the format and layout of paragraphs, lists, and headings.

Know your audience.
Know who will be reading your paper and the knowledge the reader already has on the topic. Unless you are supporting a fact or argument, you do not need to include a lot of historical or background information.

Place yourself in the background.
Unless strongly supporting your argument, personal…...

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Mcdonald in India

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...External Factors - McDonalds In today’s business world both internal and external pressures drive the corporate mission. Managers from all levels play an intricate part to the overall success of the business. The functions of management are planning, organizing, leading, and controlling. With globalization, technology and innovation companies must continue to stretch their imaginations to reach greater heights. Even though companies need to make continuing changes, both internal and external customers assist in the company’s overall success. Tami Scurti - Globalization In 1940 in the city of San Bernardino California the first McDonalds hamburger was served. Today there are more than 33,000 McDonalds in 118 counties (about McDonalds, 2011). To take this operation from a tiny bar-b-que drive up, complete with car hop service to the conglomerate it is today, is the essence of globalization. McDonalds restaurant is aggressively globalizing. One of the reasons they are so successful is their ability to create new foods for the market in which they are serving. In India one may order a McSpicy Paneer. A Paneer burger is vegetarian and made of curd cheese, and a very popular item. In Japan one may order a seaweed burger. Occasionally in France one can purchase a rabbit burger and wash it down with wine. Another reason for the success of McDonalds globalization is that they do not try to bring the American McDonalds to each country they bring McDonalds into the......

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