Assignment 4

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Submitted By mike213o
Words 2451
Pages 10
Compile and write a 3,000 word reflective portfolio which explores the role of business in society and which draws on the material covered in term 2 of the module.
The role of a business in modern society has lots of desires, not only does a business have to make sure they are operating at a rate in which they see returns financially, but they also have to make sure they are run ethically. Businesses nowadays have to make sure that they are socially responsible and they look after all components that they are involved in, from citizens to the environment. In a world that has seen the voices of the public raise, it would be beneficial and wise for a business to cater to the needs of the public so their CSR (Corporate Social Responsibility) is seen to be high. In this essay I’ll be looking at areas in which businesses are judged on, whether it be via the media are just through the way the company acts as one body and its effect on the well-being of people and the environment. I’ll be relating this to Apple, and I’ll be looking at how they perform when it comes to ethics and morality.
Apple is an American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, online services, and personal computers. Apple have the largest percentage of market share within their sector, they have a share of 41.4% and according to the guardian, and Apple’s estimated value is soon to surpass $1tn. Because of Apple’s success, they are watched more closely by the public so they have to make sure that they operate ethically in all departments, whether it’s through promotion or how they operate in person. Failure to do so could see Apple face major scrutiny.
Ethics in Human Resource Management
Human Resource Management (HRM) is the term used to describe formal systems created for the management of people…...

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