In: English and Literature

Submitted By abeaumont300
Words 789
Pages 4
Andrew William Beaumont
Eng. 105-WP #1
Altitude Isn’t Just Height Mountain bike company Altitude is trying to sell Bike magazine readers and all other persons who enjoy mountain biking “The All-New 2013 Rocky Mountain Altitude”. Altitude proposes this bike is “Designed to go anywhere.” and, “It can do dominate and conquer the backcountry”. Is this bike worthy of the glory that is acclaimed by Altitude and Bike magazine? Altitude’s new bike is described as if it is designed to be able to endure the great Rocky Mountains of Colorado. This bike is portrayed to dominate and conquer the backcountry. Altitude claims “it can do dominate and conquer the backcountry”. But it may or may not be able to do more than what is claimed. It may only be able to do what it says in their ad in Bikes magazine. It would be in Altitude’s best interest to go into more detail about the opportunities this bike can provide users to experience. Altitude does not inform the reader if this bike is for beginners who would like to learn the fundamentals, or for persons who are more experienced in mountain biking. If this bike is for more or less experienced riders. Altitude would benefit from labeling what type of rider this product is designed for. This seems to be an expensive product, because there is not a price listed and or labeled on this page. A reader would not know how expensive or inexpensive this product is. Knowing the price is essential in any situation where there is the potential of a purchase. Altitude may be afraid that if the price is shown in the magazine ad, potential buyers could be appalled by a price of that stature. Buyers potentially could feel unwilling to purchase a product with such a high price. In the unstable economy of today, price matters for everything from groceries to a new high priced bicycle.
Altitude gives you a brief description of the…...

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